Instagram was created as a mobile application, and you can officially upload photos only from your phone. In some cases, it is convenient only from a computer: pictures were taken on a camera, long text is uncomfortable to type on a small screen, low Internet connection speed. Special services and programs have already found a way to publish posts on Instagram via a computer. Before you start, you need to know a few rules.

Warning

Instagram rewards mobile app users. Attempting to publish photos from a computer can result in various problems. Including account blocking for downloading from third-party services. Most of them require personal login information: password and login.

Sometimes you need to confirm via phone. The developers have created a complex system to avoid spam and automated actions: boosting likes, comments, etc. You may even need to change your password.

The site has spam filters to block overly active accounts. When the number of likes, posts or comments exceeds 150 units per hour, the corresponding buttons become unavailable.

Be extremely careful when transferring personal information to suspicious tools; scammers may be hiding behind them. Let's look at how to post on Instagram from a computer and what programs can help with this.

How to post on Instagram from a computer via a web browser

The browser is the easiest method of publishing from a computer. All you need is a modern version. Let's look at the steps using Firefox as an example.

Advantages of downloading via browser:

• the fastest way;
• no need to install additional software;
• there are no spam filters: the social network believes that the user is using the phone.

Among the shortcomings is the lack of a media content scheduler.

BlueStacks

BlueStacks is a convenient program that can be downloaded from the main page of the official website. This is an emulator that can completely recreate the functionality of Android on a personal computer. It weighs a lot and can slow down. Free and contains advertising. At first, you will have to get used to how to make posts on Instagram in BlueStacks from a computer.

After installation, go to the application and click on the gear. You will be prompted to register a Google account or open an existing one. Log in and start searching Instagram. Install it by clicking the appropriate button, similar to downloading the program for mobile devices. Now the social network will be available in a mobile version on the monitor screen. You can create a shortcut on your desktop.

To upload a photo, you just need to drag it into the emulator window, which will display a list of applications to send. Select Instagram. All processing functions are available to you: filters, cropping. Add text, hashtags, tag people, and post your first post from your computer. All actions are similar to the mobile application.

Gramblr

Another solution for how to write and post on Instagram from a computer is Gramblr. When launched, it asks for a password and login for the account. The function of the program is precisely to upload a photo and caption the text. The set of filters is limited to standard ones; there is a cut to a square. You need to add text, tags and send the entry. The tool also provides a history of published publications and can download on a schedule. It is important that your computer is turned on when posting.

Instaposting

Instaposting is a free service that does not even require registration.
How to add a post to Instagram using Instaposting from your computer:

• Start creating a post: upload a photo from Explorer or drag it into the program area;
• Edit the image if necessary: ​​filters, cropping;
• When you publish a post, the service will ask for your account login and password.

The tool also allows you to download posts with videos in mp4 format.

Flume

Flume is implemented only for the Mac OS operating system and supports all Instagram tools. However, the functions of adding from a computer are only available in the Pro version after subscription. The app was originally on the Mac App Store. Due to a violation of the rules of the social network, it was seized, but users continue to work with older versions of this program.

Instmsk

Uplet

Uplet is another tool that solves the problem of how to post on Instagram via a computer. Available for Mac OS for a fee. A post is made in a few clicks: a photo is uploaded, a description, hashtags, etc. are filled in, everything is the same as in the regular version. Does not have extensive settings for image editing.

InstaPlus.me

The InstaPlus.me service has more advanced functionality:

• uploading photos from a computer: built-in photo editor;
• post description with hashtags;
• planning the publication date;
• cheating subscribers.

Free use for the first 5 days.

Official version of Instagram for Windows 10

The Windows 10 app allows users to film broadcasts, send Direct messages, and upload Stories.

• Open the desktop version of Instagram.
• Click on the camera icon.
• Select photos in folders.
• Allow access to the microphone and camera if you are going to broadcast.

It is not yet possible to add photos, but perhaps in the future this function will be implemented due to numerous requests from users.

How to edit a post on Instagram from a computer

Another task that the user faces is how to edit a post on Instagram without a mobile application, from a computer. For example, a mistake was made. Instaredactor will help with solving this problem.

Main functionality:

• Editing entries;
• Text layout;
• Autoposting;
• Synchronization via cloud;
• Content plan.

How to delete an Instagram post from your computer

It’s easy to delete a post from a mobile application; the social network has provided this option. For some time, links to photos will be relevant, but after the services are updated, they will disappear and along with them all the information: likes, comments. But the official version on the computer does not have a deletion function. But you can use the BlueStack emulator. Through it you can fully use Instagram: publish, edit and delete posts.

How to schedule a post on Instagram from your computer

Let's move on to tools that will help you not only publish a post, but also schedule it for a specific time.

• Onlypult. Contains a photo editor with a large number of settings: filters, cropping, setting hashtags and geolocation. Built-in calendar and planner for scheduling publications. In addition, the resource analyzes user activity: likes, comments. Provides a subscription for $12, there is a trial period.
• Smmplanner. The service works with various social networks. One of the security advantages: it does not store passwords on the server, but uses special algorithms. Can add watermarks and searches for the most popular posts. Offers 50 free posts per month. Trial period and subscription available.
• Smmbox. This service features a clear interface and easy navigation. Applies watermarks to the image. Able to quickly plan and post an entry. Offers a two-week free trial.

The main disadvantage is the paid subscription. And as mentioned at the beginning, Instagram may require you to confirm your password, even before resetting it. All actions take time, you need to be prepared.

Now you can work on Instagram both from a mobile application and from a computer.

Let's sum it up

We looked at 9 ways to create and publish posts on Instagram from a computer, and this is not a complete list. Be careful when transferring account data to unfamiliar services: check the name of the site to avoid hacking. We wrote about how to protect yourself from phishing in the article "".

How to write posts on Instagram correctly? Anyone can do this! Of course, in order to retain the attention of users, you need to correctly combine words and correctly compose applications. Let's take a closer look at this issue.

Classification

If you want to express your thoughts in print on social networks, but you don’t know how to write posts on Instagram correctly, then try to carefully read our instructions. What you write about and how you write depends very much on the topic of your content.

It is clear that there are a great many roles on Instagram: an online store that wants to sell something, happy mothers who write about their children, Instagram beauties who are obsessed with fitness or NL, a positive person, and bloggers with various content . Oh yes, we’re also signing up for nails!?????

Despite such a variety of social roles on the virtual web, all posts can be divided into several pieces:

1. Informational. Usually these are Instagrams with some information that talk about proper nutrition, new products in music or the film industry, new smartphones or games, and various life hacks.
2. Thematic. Everything that is not included in the first category. Related topics are most often touched upon here. For example, a makeup artist wants to talk about the relationship between the makeup artist and the client, or how football players reacted to the song “Pink Wine” by Feduk and Eldzhey.
3. Selling. It’s clear when people need to sell goods.
4. Entertainment or History. A simple story, seasoned with a copious amount of adjectives, interjections (Wow! Wow! This is a gun!) and various emoticons.

How to write posts on Instagram correctly

Many people underestimate the power of text, but in vain. Any journalist, publicist or storyteller is valued for his own and unique style. But such skills need to be honed over years in order to end up with an expensive diamond. And for novice bloggers or salespeople there are a few simple recommendations.

Chips

How to write posts on Instagram correctly? You need to use various chips by which you will be remembered.

1. Emoticons replace pictures in text.? But don’t overdo it with them.❣
2. Youth slangs would be appropriate among the signatories (shkolota, vinishko-chan, rappers, hickeys, geeks and others). Well, that's it.
3. The text is best perceived if there is some kind of personality in the text and a link to it.
4. Draw parallels, sometimes this can make for exciting reading.
5. Use SHOCK content techniques when the very first phrase is usually ambiguous. Look at how topic headings for the “Let Them Talk” program are designed. For example: “In the midst of a party”, “Shurygina is a virgin again”, “The pianist is playing too hard” etc. It always attracts attention.
6. Use listings (collections). For example: or or
7. Come up with a catchphrase for yourself. Most bloggers and artists have similar ones.

Let's say:

• “Okay, that’s it. Bye. Bye".(Dmitry Nagiev);
• "How It's Going Bros?" my name is PewDiePie!”(PewDiePie);
• "Pow-chiki pow-pow"(Kate Clapp);
• "Take care of yourself and your loved ones"(Andrei Malakhov);
• "But it is not exactly"(Big Russian Boss);
• Pa-pa-pa-pa-pa-paaaa pa-pa-pa-pa-pa-paaaa *bunk*"(Dmitry Kuplinov);
• We even have similar phrases (in the header and at the end of the article).

1. Before you write a post, think it through in your head and record it on a voice recorder (every phone has one). Next, try to rewrite all this into text, but with all the beautiful speech patterns.
2. Avoid flares. For example: “Hello, my name is Isolde. Let's get acquainted". Or: "Good morning everyone! How was your weekend? For me they were very eventful and productive. But it’s not time to stop, new things await me.” Wateraaaa. Yes, every second person has it, only the pictures change.
3. Connect with your audience. Ask her any questions so that a fight, a hollivar, or just a pleasant discussion will break out in the comments.

If you consistently write good texts, then it’s no longer entirely important what your profile looks like. Because a person will come to you not for the visual component, but for advice or support.

Ideas for Instagram posts are becoming an increasingly expensive commodity in the information society over time. We offer blog site readers a selection of simple and elegant solutions for organizing their activity on the social network.

Every active Instagrammer has experienced a creative crisis at least once. No ideas, no beautiful implementation - sheer boredom. Sound familiar? No one is immune from this, but do not rush to give up. To avoid falling prey to the fickleness of your muse, it is recommended to think ahead about your content.

Easy ideas for photos on Instagram

Let's discuss the coolest Instagram photo ideas. What could it be?

• Introduce a permanent “Daily Stories” section into your Insta profile. These photos can be posted both in Stories and in the feed - the choice is yours. The most important thing is to choose suitable photographs for each idea/thought/mini-story.
• Share your interests and hobbies with your audience. Show subscribers and guests of the page how you cross-stitch or conquer another peak in mountaineering equipment. This will allow you to get closer to the audience. Take beautiful photos and inspiring captions.
• Post-acquaintance. It is logical to assume that such a publication should be one of the first on the page. Yes and no. Different versions of such posts can be repeated periodically. This is relevant if you are an active Instagrammer/blogger and the number of your followers is growing rapidly. New users may not know about you. And it’s not a fact that they will want to scroll through the entire feed to the very beginning. Introduce yourself in an original way, adding interesting facts about yourself.
• Share interesting life hacks that you use personally (in school, at work, in self-care, in communicating with people, etc.). Only advise what can really alleviate a particular problem. Don't push nonsense. Your reputation stands behind it. These are really effective ideas for Instagram.
• Demonstrate the process of creating a drawing/clothing/decoration if you sell paintings or hand-made goods. These Instagram photo ideas really work.
• Carefully study questions from subscribers in the comments or in Direct. Find out the most popular ones. Dedicate entire posts to these issues. Write in detail and in an original way. Show your attitude to this or that moment. Add a photo that expresses the desired “emotion.”
• Tell us about your friends. This is especially important if they appear frequently in the content on your page. Users will be interested to know about the close circle of their favorite blogger.
• Variety of angles. Let's say you want to post a photo of a beautiful building. Don't choose the best shot of an architectural project. Take photos from different angles and publish them as a carousel.
• Ideas for photos on Instagram: children's photos. Share unique footage from your childhood with your subscribers. It always touches us, provokes activity and simply lifts the spirits of those around us. Tell a funny/embarrassing/sad story under your post.

Other ideas for a blog on Instagram:

• Quotes. Everything is very simple here: they should be in moderation. Author's photographs with beautiful text inscriptions are cool and still fashionable.
• Take several similar photographs (in color, design, mood), combine them into a collage.
• Take a photo of your workspace. Provided that Mr. Chaos does not reign there. Firstly, such photos will show your personality. Secondly, it can inspire other people to restore cleanliness and order.
• Ideas for photos on Instagram can be different. What about animals in the feed? They are cute, beautiful, photogenic, unpredictable, playful. This is someone who loves to pose naturally in front of the camera. Sometimes pets get so many likes that people never dreamed of.
• Remember how it all started on Instagram? Yes, yes, we are talking about food and drinks. It's coming back into fashion again. The only difference is that now such content has become real art. You can display photos of finished dishes, or add “carousels” of step-by-step frames.
• Highlight a particular life hack that you love most in your post. Teach your followers something useful. They will appreciate it.

What other ideas do you have for Instagram posts?

• Play sports and “infect” others with it. Talk about the benefits of walking and running. Hold a large-scale flash mob. Social networks are here to stay, but it wouldn’t hurt to think about health. Promote a healthy lifestyle. Add cool dynamic pictures, discuss training with friends and followers.
• Don't know what to publish? Visit an interesting place. This can be either a city excursion or a trip abroad. Even in transport you will find something to show the audience. If your photos on the road are not of the required quality, publish them in Stories. This is completely acceptable.
• Good morning. Share with your subscribers how your most ordinary day begins. What's the first thing you do? How do you cheer up early in the morning? What do you like to eat at this time? The more new and interesting facts from life, the better. Just don't talk about everything in one sitting!
• Take a photo in the “View from the window” style. Cool Instagram photo ideas require variety.
• Take a photo with your main inspiration. Who makes you rejoice, smile, move forward and never lose heart? Tell us more about this person.
• Add a memorable photo from your favorite cafe/bar/restaurant. Write what connects you with this place. Perhaps fans from your city are looking for a cozy and atmospheric place where they can spend pleasant leisure time.
• Write a recipe for your favorite “yummy” treat, be it a cocktail, dessert or baked goods.
• Instagram selfie ideas. Let's repeat what we've covered: where did it all start on the social network a few years ago? Yes, yes, not only from food and drinks in the feed. Selfies were very popular among Instagrammers. It may not be the trendiest content right now, but it can be posted for variety.
• Photos with nature also get a lot of likes and comments. Don't forget this.
• Body parts and other objects. Take an original photo with a flower on your palm or face. The same can be done with a camera or a book.
• Wear a smart hat that covers part of your face. It will look amazing!
• Take photos of your drawings and crafts.
• Shoot content in mirrored rooms. You can get a very unusual result.
• Treat your followers to “Before” and “After” photos. Below the post, tell us how you process your photos.
• Notice interesting details. This is not given to every person walking down the street. But everyone who looks at your new photo will notice it.
• “The color of the mood...” Do your friends support the tomfoolery? Then dress up the whole group in clothes of certain shades. It will look cool! As you can see, ideas for an Instagram account know no limits.

Ideas for Instagram photos for girls

We bring to your attention cool Instagram photo ideas for girls.

• Style. Show/tell us what clothes, jewelry and shoes you wear. What colors do you prefer in clothes? Inspire others and help them choose bows.
• Flatley. Arrange your favorite things in a beautiful order. Show me what you carry in your purse. Take care of the aesthetics in the frame.
• Pose with flowers. This will add a mood of freshness and sophistication to the photo.
• Do you like product photography? Use beautiful textures and colors for the background. Instagram photo ideas for girls should be full of surprises.

What photos are popular on Instagram

To get a lot of likes, comments, and shares, you need to create content that is aesthetically pleasing, original, and authentic. What users of the social platform prefer:

1. Thematic blogs;
2. Insta profiles of travelers;
3. Motivational pages;
4. Family profiles (content in the style of “mother and children”);
5. Animals.

Conclusion

The muse has left - no problem! Take photos in advance, plan content in advance. Get inspired by other users' accounts. Take an example from your competitors, but do it even better! Learn to notice what others don't pay attention to. Take pictures of everything that deserves the highest rating.

We've released a new book, Social Media Content Marketing: How to Get Inside Your Followers' Heads and Make Them Fall in Love with Your Brand.

According to statistics, two of your competitors appear on Instagram every minute. Just kidding, there are no such statistics. But new blogs really appear very often. These include personal pages and representative offices of companies of various sizes. Not all of them become successful, but by 2018 the competition has become very serious. It's hard to get ahead using old methods unless you're a celebrity or a well-known brand.

Now, in order to get promoted, you need to create comprehensively beautiful and engaging content. This means that even stunning photos are no longer enough to gain subscribers into your networks. In this article we will tell you how to develop your account so that it becomes popular.

We have prepared another interesting article -. Want to lead the community, including Instagram, and receive maximum return? Read!

How to start an interesting Instagram

The basis of any blog is its idea. You must determine for yourself why you will spend time, effort and resources on your profile.

• You have a project or company. In this case, you run a representative store. The emphasis will be on the image of the company.
• You are a private specialist and are puzzled by building a personal brand. Here the process will be slightly different.
• You haven't chosen a topic yet and want to make money from advertising.

In the first two options, there is already a direction in which posts will be created and the target audience is known, which makes the task a little easier. For those who have not yet decided, we have compiled a list of what is interesting to people on Instagram.

What you can blog about:

• Lifestyle. If something unusual is happening in your life, you know how to write with humor and excitingly - shoot a photo series from your everyday life.
• Various types of travel: extreme, hiking and all-inclusive.
• Moving to another area, notes about the peculiarities of living in another country.
• Wine, books, movies, TV series. Individually or in one account.
• Politics, social issues, educational posts about human rights.
• Gardening, landscape design, floristry.
• Education. Online lessons on a subject you know well. Russian and foreign languages ​​and popularization of science are excellent.
• Style and beauty. How to dress, make up, beauty secrets, natural remedies.
• Pets. Usually these are beautiful and funny stories about the lives of pets. But you can also add care tips.
• Cooking, proper nutrition. There are a lot of such blogs, but if you are an expert in your field, be sure to try to tell about yourself.

In fact, there are a thousand more topics. Write down on a piece of paper what interests you and what you can talk about for a long time and with enthusiasm. Perhaps nothing will immediately come to mind. This doesn't mean there's nothing to write down. Think about what you like and what you are willing to learn. Then choose a few of the most consonant directions and create test posts. Test what was easiest as an account concept.

Once you've chosen a direction, it's time to determine your target audience. Who will read you? Gender, age – insufficient data. Think about what will unite these people. For example, jewelry lovers may belong to completely different groups. Some of them love minimalism and brutality, while others care about atmosphere, magic and the history of the rings. The texts and visuals for these target audiences will be exactly the opposite.

Interesting design for a blog on Instagram: information about yourself, photo for your avatar and other points

When you know the direction of your activity and the needs of your target audience, it will be much easier to create a beautiful profile. To do this, you can leave your current account or register a new one. First of all, pay attention to the brand name. It plays a big role, since it will be used to search for you. The word or combination should be memorable, preferably short.

If this is a sales page, mention the field of work or company name. It is better to name your personal account by your last name. A blog that is written for advertising should also reflect the chosen topic.

Rules for creating an interesting name for Instagram

Go to edit your profile by clicking on the corresponding button next to your avatar. Further actions will be performed in this mode.

• You can use the Latin layout, numbers, underscores and dots in the middle of the nickname.
• You cannot enter the words like and follow.
• Remove the first letter from the name if it begins with a vowel.
• Come up with a shortened or foreign colloquial form.
• Add a short word in English.
• Name by last name or by a combination of the beginning of the first name and last name.
• Combine with your specialty. For example, a psychologist or makeup artist.
• If you represent a company, then a domain name or the name of a company or project will do.

Replace your avatar. It should be suitable for your field of activity, reflect the content of the blog and externally match the chosen publication style. Also pay attention to the clarity and composition of the photo. A good frame is one that will catch the reader’s eye and contribute to opening the post.

Under the profile photo there is a “header” - a description of the page. This is one of the important components of an engaging account. You have 150 characters to tell someone about yourself so that they understand what they will find here. And he stayed.

This information block can be located on the right, in the center, line by line or with a space between them. Typically the following information is included:

• Username/brand name.
• A succinct description of the blog content.
• Characteristics of the company. For example: the best resort in Russia.
• Contact details.
• Link to another resource.
• Working conditions (delivery, discounts).

The easiest way is to write all this in Notepad or Notes. Use space, enter. Then copy the result to the desired column in editing mode. Add an emoji to one or each item. Choose those that make sense. It looks neat and draws attention. Look at this example. It has everything you need.

Interesting ideas for designing photos on Instagram

Images must be of high quality and preferably unusual. Learn the rules of composition and working with light, practice every day, look for unused angles for any shot. For example, shoot a clearing of flowers in close proximity to plants. This way they will not merge into one multi-colored carpet and will look beautiful.

Post in the same style.

Come up with an element that will be present in each picture. It could be a color, a small object, a signature, a pet. There are apps that can help you plan such content: Plann + Preview for Instagram, Inpreview, UNUM, Snug for Instagram. If the same design seems boring to you, try to find several options and alternate them with each other.

A chess tape is created in the same way. Where two shades or text and visual information alternate. This feed looks especially good on selling and educational blogs. See what it looks like among popular bloggers.

The next technique of a unified style is changing the photo frames. Choose a suitable shade to frame the edges of the photo or make it circular. Such accounts stand out from the usual square formats. Applications that will help you implement your idea:

• Instafit.
• Whitagram.
• Diptic.
• Frame Swagg

Six More Tips

• Create pictures with no more than five colors.
• Choose light shades. There should be only one dominant.
• Make collages. To do this, you need to download the Layot program. Instagram itself will offer you this action when you go to +, to the gallery. The icon you need is in the middle.
• Film everyday work if your company produces some goods itself.
• To post two, three or more photos at once, use the carousel tool. Click + at the bottom of the screen to select several.
• Subscribe to blogs with beautiful visuals and browse, take away successful details, ideas and recycle them.

How to make Instagram interesting with Stories

Stories are small sketches from videos or photographs that are stored for 24 hours and then disappear. They show moments from the life of a project, a company, or your own. Record your thoughts, walks, whatever. This format is very popular among advertisers. Readers also love it, it diversifies the materials.

How to record stories

Go to the main profile page, find the avatar with a blue plus (upper left corner) and select the type of post. You have the opportunity to make a carousel of pictures or a series of beautiful, short videos. Experiment with the functionality. In Stories it is very easy to create polls, votes, and add emojis. In addition, you can broadcast live, trying on various Gif animations, and write a text message. To do this, in Story mode, click on the corresponding icon.

Other options:

• Superzoom. Enlarges the selected object and adds dramatic music.
• Boomerang. The video plays several times. Stickers and text are often added to it.
• Reverse entry. He sketches the other way around, in reverse order.

Filters for photos and videos are also available in stories. Don't overuse them. Avoid posting too rich and bright publications.

• Post useful information.
• If the Story is selling, immediately provide a link to the product.
• Inform about sales, remind addresses.
• Contact readers and ask questions.

How to write interesting posts on Instagram, example

We've covered almost all the key factors for an engaging blog. There is one more left that directly affects popularity. In 2018, texts on Instagram are no less useful than unusual and beautiful photos. It is important to format them correctly - make indents between semantic blocks, add emoji as an emphasis on a certain fragment. And of course you need to be able to tell a simple, succinct, exciting story.

A few tips to help improve any recording:

• Use a catchy opening. It should intrigue, surprise, and provoke a desire to argue. Anything as long as the user reads to the end.
• Place the key piece of information in the first paragraph.
• Ask at the end and invite discussion.
• Limit the number of hashtags.

An example of informational and selling texts from a tea store account. The profile is maintained on behalf of the rhinoceros, which is in each image (another technique of uniform style).

An example of a survey on Instagram for a company offering car sharing services and information about new items on the menu from a pastry shop-cafe.

Interesting topics for posts and polls on Instagram

What to do if an idea for a note doesn’t come to mind? Take advantage of other people's content. No, you shouldn't assign it. It is enough to find out what other bloggers are writing about today and consider this issue from a different point of view or come up with a related one. If inspiration still doesn’t come, look at the selection we have prepared for you.

• Take a photo of the “Product of the Day” and consider its benefits.
• Reply to user comments.
• Get busy debunking myths related to your field.
• Post sketches from the lives of your employees.
• Congratulate you on the holiday, wish you a good day, good night.
• Tell us about discounts and promotions.
• Write an expert post.
• Address controversial issues of our time (especially if they relate to your activities). But remain neutral and be polite.
• Ask your subscribers how they are doing. Don't forget to reply to comments.
• Provide links to useful instructions, lessons, videos.
• Share your stories: the creation of the project, funny incidents, achievements.
• Hold a competition, flash mob, marathon.

Interesting topics for surveys on Instagram

It’s convenient to ask questions both in a regular note and in stories, live. The difference is that the second format has functions for something similar to voting - with buttons, animation, emoji, stickers. This may seem more exciting to the audience. Ask anything. Then you can write a post based on the answers.

To make such a survey, go to stories, select the desired photo from the gallery. You need the first icon of the three in the top right corner. Select "Poll", enter text. Several design options are available. To get into editing mode, just click on it. Leave the answers as “yes, no” or change them using the keyboard.

Inquire:

• What city are the readers from?
• What blogs do they subscribe to on similar topics?
• What book to read/hotel to book/image processing tool to download.
• What is missing from the notes or pictures.
• Share the problem and ask for your opinion.
• An attitude towards some significant event, an attitude towards a product.

Polls are an important option that increases profile engagement and other popularity indicators.

If you are an active user of social networks, and we have little doubt about this, then you have probably come across posts that you can’t help but pay attention to. Which catch the eye and stand out among thousands of “not like everyone else” posts. Remember the sensational Yota advertisement. These are the types of posts we’ll talk about today, but first, let’s look at what an Instagram post is and what it’s used with.

Do you remember this advertisement?

A post or publication is what you see in your feed, that is, photo and video materials from different people on different topics. Those. all entries published by Insta users are posts.

• Log into your account and go to your feed (click on the house in the lower left corner).
• Next, you will need to click on the square with a plus sign inside.

• A camera will appear in front of you through which you can take a photo or select something from your gallery.

• After selecting an image, the application will prompt you to edit it using different filters.

Signs of quality content: how to make a post interesting?

In fact, it is not as simple as many people think. Many people simply post everything, thinking “the more, the better.” This decision will not be correct either for a personal or for a work account. Let's start with a work account. Before you start promoting your business on Instagram, you need to know something about this social network.

So, people don’t go to Insta with the goal of purchasing something or spending money on some service; first of all, they are here looking for relaxation, entertainment, enjoying beautiful photos, etc. Let's give an example: let's say you sell a product and decide (to be sure) to publish 40 posts with your product in one day. Do you think you will get clients? Of course not! After all, this needs to be done gradually and deliberately.

Let's start looking at the best posting options:

• Publish informational posts. In them, subscribers will learn useful information, and the likelihood that new followers will appear is much greater. In general, this type of post is for educational purposes. After all, everyone loves to learn something new, especially if the information is presented easily and clearly.
• Product advertising. We need to pay special attention to this. It is necessary not just to advertise the product, but to present it to potential customers in a high-quality manner. Take photographs of the product with people, ideally when using it, but it depends on what you are selling, of course. You can tell a story about how this product helped someone, etc. If this is something for the home, then shoot this item in the interior so that people have an idea of ​​what it will look like.

Also in advertising posts you can organize promotions and competitions, offer sweepstakes and much more. Moreover, now you can pin up to 10 photos or videos in one post. Buyers won’t have to rummage around, they can simply scroll through one carousel post and see everything. In general, pay special attention to this, ask subscribers to write their opinions and listen to them.

• Entertaining posting. Here you publish something that can cheer up both you and your subscribers. These could be jokes, funny stories, etc. This category also includes live broadcasts.

How to make a post popular?

At the beginning of your profile promotion journey, the question arises of how to quickly increase the number of subscribers, likes, comments, etc. To resolve this issue, we recommend using the online service. The interface is extremely simple, works for the most popular social networks, the cost is different for everyone, but not exorbitant. indispensable for all businessmen and bloggers.